SUPREME DROPS BENEFIT BOX LOGO T-SHIRTS TO SUPPORT L.A WILDFIRE SURVIVORS

In response to the devastating wildfires that have recently ravaged Los Angeles, Supreme has announced the release of a special edition Box Logo T-shirt to support relief efforts. The iconic streetwear brand is known for its limited-edition drops, and this initiative aims to leverage its popularity to raise funds for those affected by the fires. All proceeds from the sales of these exclusive tees will be donated to organizations assisting wildfire survivors, including the American Red Cross and the Los Angeles Fire Department Foundation. The artwork was done by Sterling Ruby

The Box Logo Tee features Supreme’s classic design with a unique twist: the traditional box logo is overlaid with the “LA Strong” emblem, symbolizing solidarity with the Los Angeles community. This design choice reflects a broader trend among brands stepping up to aid in disaster relief. For instance, various Los Angeles sports organizations have collaborated to launch “LA Strong” apparel, with proceeds supporting wildfire recovery efforts. 

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Supreme’s initiative aligns with other fashion and beauty brands contributing to wildfire relief. Companies like Clare V and FIGS have also released special products, donating a portion of their sales to support victims and first responders. These collective efforts highlight the role of the fashion industry in mobilizing resources and raising awareness during times of crisis. 

The special edition Supreme Box Logo Tees will be available for purchase exclusively through Supreme’s official website and their LA retail store for $54. Given the brand’s history of high-demand releases, customers are encouraged to act swiftly to secure their piece. By purchasing this limited-edition tee, supporters can contribute directly to the ongoing relief and rebuilding efforts in Los Angeles, embodying the city’s resilient spirit.