SHARE THE FLAG: SHARKKINI CLAIMS NYC WITH BOLD NEW FLAG DROP

Sharkkini, the London-based streetwear label helmed by Chakkana Pryce, is making moves with a striking new drop that plants its flag firmly in New York City. Known for its blend of ’90s streetwear, early aughts lifestyle brand aesthetics, and a distinct feminine energy, the brand’s “flag jerseys” collection embraces graphic boldness, oversized fits, and a relaxed synergy between sports and street culture.

The campaign imagery underscores this cross-continental claim: models pose in shadow and sun, leaning casually by NYC streetscapes and fire hydrants, wearing the flag jerseys paired with wide camo cargo pants and lo-profile sneakers. The silhouettes are loose, purposeful, and rooted in movement, street cred meets runway minimalism. With signature details like vibrant trims, bold graphics, and Sharkkini’s use of unique fabrics and finishes, the label reaffirms its place as a creative force that celebrates heritage, community, and style with attitude