RIHANNA PERFECTS SPORTSWEAR WITH NEW FENTY X PUMA COLLECTION

Rihanna’s creative momentum continues to rise with the launch of a new FENTY x PUMA collection, described by Puma as an opportunity to “rewrite the rules of the game.” Available beginning August 6 at 10 AM via Puma’s website and flagship stores, and globally in select retailers from August 7, the capsule blends sporty nostalgia with modern elegance.

This lean yet statement-making collection revisits football-inspired aesthetics, spotlighting updated designs with luxe details and subtle colorways. Key pieces include the Avanti LS sneaker, reintroduced in soft purple and a chic black‑and‑beige version, both featuring football-style stitching, luxe materials, and inspired by the classic PUMA King boot. A standout addition is the Cat Cleat Slide, a slip-on style with soccer-like cleats on the sole, sporty and practical with a street-style edge.

Apparel components add depth with a range of elevated essentials:

• Drill Top: Oversized, comfortable fit with football DNA.

• T7 Slim Tee: Streamlined silhouette featuring ribbed collar and a rhinestone Puma logo.

• Short-Sleeve Jersey: Contrast mesh side panels, tonal piping, and a metallic FENTY x PUMA woven label.

• Piping Track Pant and Towel Track Short: Relaxed fits with adjustable waistbands and refined detailing.

• Pocket Grip Bag: A slim, elegant crossbody full of function.

• Silky Chevron Scarf: Soft purple hues with reversible sublimation print