Luxury watch brand Bay Ice has partnered with Nigerian actress Osas Ighodaro, as the face of their new watch collection. This collab is all about sophistication, cultural representation, and elegance.
Why Osas? For Bay Ice, it’s simple. Ighodaro embodies the perfect blend of style, substance, and professionalism. As a talented actress, model, and entrepreneur, she’s built a reputation for elegance and charm, both on and off-screen.
Her aura and influence make her the ideal ambassador for Bay Ice’s mission to create luxury products that cut across diverse demographics.
Ighodaro’s refined style – a gorgeous modern flair and classic sophistication – captures Bay Ice’s dedication to originality and beauty excellence, in its purest form.
But it’s not just about looks; her nature, strong work ethic, and philanthropic efforts align perfectly with Bay Ice’s values
In the promotional campaign visual, Ighodaro rocks with a display of Bay Ice’s timepieces complemented by her beauty. This visual narrative redefines luxury as beautiful, meaningful, and empowering.
The partnership is a celebration of individuality, cultural pride, and female empowerment.