Stüssy and Wales Bonner have surprised the fashion world with a capsule collection that walks the line between sun-drenched surf culture and sharp British tailoring. Illustrator/designer Grace Wales Bonner infuses the collab with her signature Afro-Atlantic lens: sharp blazers, poplin shirts, varsity silhouettes, and leopard-print jumpers sit comfortably alongside neoprene hoodies and studded denim. It’s beach vibes getting polished up with heritage prep, and done so gracefully that neither side feels forced.
Shot by Zoë Ghertner, the campaign unfolds in collegiate playground settings, sun-bleached, relaxed, yet full of attitude. Visuals of wet stone, worn blankets, and slightly rumpled university norms meet graphic surfwear staples. Pieces like poplin oxfords update an iconic Stüssy tour-graphic, while board shorts, beach sarongs (yes, collaboration with Peter Miles), and studded jeans speak to freer form and movement.
Launching September 26 through both brands online and in select stores, the collection feels poised to resonate with younger audiences craving style rooted in duality: easy but elegant; loud but thoughtful. It’s another win for both Stüssy’s surf-heritage legacy and Wales Bonner’s deepening influence in what high fashion can mean today.