MOËT & CHANDON X PHARRELL WILLIAMS UNVEIL LIMITED-EDITION CHAMPAGNE COLLECTION

In a celebration of shared joy and human connection, Moët & Chandon has partnered with artist and Louis Vuitton’s men’s creative director, Pharrell Williams, to unveil a limited-edition champagne collection. Launched on March 1, 2025, this collaboration reimagines the traditional birthday toast, emphasizing the significance of those who come together to celebrate life’s special moments. 

The collection features Moët & Chandon’s iconic Brut Impérial champagne, presented in three distinct colorways: gold, midnight blue, and deep red. Each bottle is adorned with Pharrell’s signature in pearl-like white dotted lettering, accompanied by a reimagined Moët red seal transformed into his ‘PW’ monogram. For enthusiasts seeking a comprehensive experience, the Limited Edition Collectors Trio offers all three designs in a sleek, celebratory package. 

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Elevating the collection’s artistic appeal, the Bow Capsule introduces a detachable, handcrafted fabric bow that doubles as a brooch. Created in collaboration with Parisian embroidery studio Atelier Baqué Molinié, this accessory pays homage to Moët & Chandon’s historic bow tie motif from 1892, symbolizing generosity and joy. Pharrell’s reinterpretation of this element bridges the brand’s rich heritage with contemporary fashion, offering a wearable keepsake for consumers. 

For collectors seeking unparalleled exclusivity, the Jewel Masterpiece stands as the collection’s centerpiece. Limited to just 30 pieces, this 3-liter Jeroboam bottle boasts a mirrored chrome finish, hand-painted pearl relief lettering, and an oversized bejeweled bow comprising 7,310 pearls—a creation that demanded 300 hours of meticulous craftsmanship. Priced at €30,000, the Jewel Masterpiece embodies the pinnacle of luxury, merging Moët & Chandon’s timeless elegance with Pharrell’s innovative design sensibilities.