BEHIND THE STITCH: ALANI
June 21, 2024
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The highly anticipated +234 Art Fair is set to return in 2025, promising to celebrate the vibrancy and innovation of African art. Scheduled to take place from March 27th to 31st at the Ecobank Pan-African Center on Ozumba Mbadiwe, the event aims to bring together emerging talents, seasoned collectors, and art enthusiasts from across the continent. Organized by SOTO Gallery in partnership with Ecobank, Glenfiddich, and other notable sponsors, the fair seeks to highlight the depth of creativity within Africa’s contemporary art scene. With free admission, it presents an opportunity for both established and aspiring collectors to experience a diverse range of artistic expressions.
This Announcement, shared on social media by +234 Art, with pictures emphasizes the theme, “This is the future of African art, and you are part of it.” and “Great art touches everyone”. This statement aligns with the fair’s mission to foster inclusivity and engagement, making art accessible to a broader audience. The fair will showcase a variety of mediums, including paintings, sculptures, digital art, and mixed media, reflecting Africa’s evolving artistic landscape. The event’s diverse programming will include exhibitions, panel discussions, and live art sessions aimed at deepening conversations about the role of African art on the global stage.
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Beyond being a platform for showcasing talent, the +234 Art Fair serves as a crucial hub for networking and collaboration. Art collectors, gallery owners, and investors will have the opportunity to connect with rising stars in the industry, potentially leading to long-term partnerships. Additionally, the involvement of corporate sponsors such as Glenfiddich and Ecobank underscores the growing recognition of African art as a valuable cultural and economic asset. By bridging the gap between artists and the business community, the fair fosters sustainable growth for the creative industry, ensuring that African artists receive the recognition and financial support they deserve.
With Africa’s art market gaining momentum globally, events like the +234 Art Fair are instrumental in positioning the continent as a powerhouse in the creative sector. As Lagos continues to solidify its status as a cultural hub, this fair reinforces its role in shaping the future of contemporary African art. Attendees can expect an immersive experience that not only celebrates artistic excellence but also sparks dialogue on how African artists can expand their influence internationally. With free access to this prestigious event, the +234 Art Fair 2025 is poised to be a landmark gathering for the continent’s artistic and cultural renaissance.
